top of page

IMPACT COMPASS MODEL

Measurements related to satisfaction, experience, evaluation, visitor profiles, and other aspects are invaluable for the effective operation of a swimming pool. However, demonstrating a pool’s true significance extends beyond these metrics.
 

Public swimming pools serve an important societal role, fostering the development and well-being of both their visitors and the wider community. This study adapts a Danish-British model, originally designed for the cultural sector, to assess the impact of swimming pools on their users.​​

radar_chart_english.png

Impact Dimensions of Public Swimming Pools
 

1. Emotional Impact ("Emotional Haven")

  • The swimming pool gives me a sense of well-being

  • The swimming pool provides me with a moment of mental relaxation
     

2. Physical Impact ("Physically Fit")

  • Thanks to the swimming pool, I work on my health

  • Swimming has a positive effect on my physical condition
     

3. Sporting Impact ("Sportively Active")

  • I can swim throughout my life

  • The swimming pool is an important facility for me to stay active
     

4. Social Impact ("Part of the Community")

  • I meet other people at the swimming pool

  • The swimming pool is important for my social life

age_radar_chart_english.png

NET PROMOTER SCORE


We ask swimming pool visitors whether they would recommend the pool to family, friends, or colleagues. They can rate this on a scale from 0 (definitely would not recommend) to 10 (highly recommend).

This type of question is commonly used in research to calculate the “Net Promoter Score” (NPS), a method for measuring loyalty. Based on their responses, participants are categorized into:

  • Promoters: Enthusiasts who are eager to encourage others to visit the pool.

  • Passives: Neutral respondents.

  • Detractors: Critics who would not recommend the pool to friends or family.

​

 
nps.png
bottom of page